PRIVACY POLICY

1. Overview & Purpose

LucidMediax is an independent creative and performance marketing studio. We respect your privacy and are committed to handling your personal information with transparency and care. This Privacy Policy explains how information is collected, used, and protected when you visit our website (https://lucidmediax.in/) or communicate directly with our team.

2. Information We Collect

We only collect personal information that you voluntarily provide to us, along with essential technical and analytics data required to operate and evaluate our digital presence:

• Direct Inquiries & Contact Form: When you submit a project brief or reach out via our contact form, we collect your name, business email address, phone or WhatsApp number, company name, service interest, and any message details you provide.
• Direct Communications: If you contact our executive team via our official email address (lucidmediax@gmail.com) or official WhatsApp channel (+91 9153210436), we retain the communication history to respond to your inquiry and evaluate project scope.
• Technical & Log Data: When you browse our website, our hosting platform and content delivery edge automatically record basic server requests, including IP address, browser type, operating system, and request timestamps to maintain security and prevent malicious traffic.

3. How We Use Your Information

Information provided to LucidMediax is used strictly for legitimate commercial communications and studio operations:

• To respond directly to strategic inquiries, project briefs, and business partnership requests.
• To provide service overviews, proposals, and commercial agreements requested by your organization.
• To operate, diagnose, and maintain the security, speed, and integrity of our website infrastructure.
• To measure aggregated site performance and engagement via privacy-conscious analytics tools.

We do not sell, rent, or trade your personal information to third-party data brokers or marketing aggregators.

4. Analytics & Tracking Technologies

Our website utilizes measurement technologies to understand aggregate audience trends, popular service interests, and technical performance:

• Google Analytics 4 & Google Site Kit: We utilize Google Analytics 4 (Measurement ID: G-744XZ4H2W9) to evaluate aggregate visit volumes, traffic acquisition sources, and engagement events such as contact inquiries and case study views. Google Analytics collects anonymized interaction data.
• Google Consent Mode v2: In compliance with modern privacy standards, our website implements Google Consent Mode v2. Non-essential analytics storage is set to denied by default until you grant consent via our cookie banner. When consent is denied, analytics cookies are not stored on your device.

5. Cookie & Storage Controls

We categorize technologies used on this website into two groups:

• Essential & Security Technologies: Strictly necessary for site security, CDN edge routing, bot mitigation, and core functionality. These technologies do not require prior consent and cannot be disabled.
• Analytics & Measurement Technologies: Optional aggregated telemetry used to measure site engagement. You can accept, decline, or adjust your choices at any time through the cookie preferences interface.

You can also manage or block cookies through your browser settings at any time.

6. Data Retention & Security

Contact inquiries and project brief information are retained only for as long as necessary to conduct business communications, evaluate prospective engagements, or satisfy operational records. We maintain industry-standard HTTPS encryption across all pages and API endpoints to protect your communications in transit.

7. Your Choices & Questions

You have the right to request access to any personal information you have submitted to LucidMediax, to request corrections, or to ask that your contact details be removed from our active communication files.